Rick Owens SS’12
Since debuting in 1994, Rick Owens has released collections full of a uniquely dark and romantic point of view. His subdued aesthetic has great strength that lives in every garment he touches, and the brand has gradually built a cult following around the world. This season, Aloha Rag focused on his established silhouettes and iconic pieces to create effortless Spring looks. Leather jackets—ultimately the designer’s signature pieces—are engineered to mold to your body upon first wear. In addition to classic lamb leather versions, we’ve received jackets in special exotic skins this season. His knitted pieces are known for drawing creative drapes, and a pair of cropped, drop crotch pants exemplify his “standard” silhouette and are executed in light materials for easy blending to a Spring wardrobe. Accessories are also a key element this season, with sunglasses being a major highlight of his SS’12 runway presentation. Along with muted-colored scarves that will build volume in the light layering of the Springtime, all of his accessories will add a uniquely “Rick” twist to any outfit.